About
Agencies I’ve worked with and for.
As a team strategist, mentor and leader, I perform, orchestrate and elevate individual and cross-functional teamwork for strategic, effective full-cycle brand, content and marcom initiatives and campaigns.
I thrive in cultures which value genuine candor and continuous learning and improvement, to foster trust, morale, and growth. I take pride in developing people and am grateful for being developed.
I'm driven and rewarded by
the challenge of complex problems, and the satisfaction of developing strategic work that solves them
the creative process, and contributing to work that connects with audiences and elicits positive response
seeing the tangible impact of my teamwork on the achievement of our goals and team success
My category expertise is primarily in consumer goods, and services, where customer experience (CX) and design-thinking continue to play a major role.
I'm a skilled generative Ai user and experienced with Hootsuite, Canva, BaseCamp (creative asset management) WorkaMajig (resource management) Mailchimp, Eloqua, Salesforce, and Microsoft Office 365.
I’ve worked on both corporate and agency sides with start-up and grown-up companies. Some of my teamwork has received praise in the Journal, the Times, Ad Age and Adweek and has won Webby and Effie awards for innovation, creativity and effectiveness.
Acclaim and awards for creativity, innovation and effectiveness.